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Hollister Summer Drop
branding

Company: Hollister
Role: graphic art direction & design
Year: 2017

Hollister Summer Drop
branding

Company: Hollister
Role: graphic art direction & design
Year: 2017

Hollister Summer Drop
branding

Company: Hollister
Role: graphic art direction & design
Year: 2017

Hollister Summer Drop
branding

Company: Hollister
Role: graphic art direction & design
Year: 2017

Hollister Summer Drop
branding


Company: Hollister
Role: graphic art direction & design
Year: 2017

Hollister launched its Summer Drop campaign in June 2017 by hosting free concerts as the sun set in different cities across the country. They were hosted by influencers, and were live-streamed on Facebook.

I created the Summer Drop logo and set the graphic and color direction that was used to guide the design of the Hollister omni-channel experience. I conceptualized, illustrated, and animated Snapchat advertisements for the Summer Drop event. I also storyboarded and art directed a Snapchat lens that was distributed nationally.

Hollister launched its Summer Drop campaign in June 2017 by hosting free concerts as the sun set in different cities across the country. They were hosted by influencers, and were live-streamed on Facebook.

I created the Summer Drop logo and set the graphic and color direction that was used to guide the design of the Hollister omni-channel experience. I conceptualized, illustrated, and animated Snapchat advertisements for the Summer Drop event. I also storyboarded and art directed a Snapchat lens that was distributed nationally.

Hollister launched its Summer Drop campaign in June 2017 by hosting free concerts as the sun set in different cities across the country. They were hosted by influencers, and were live-streamed on Facebook.

I created the Summer Drop logo and set the graphic and color direction that was used to guide the design of the Hollister omni-channel experience. I conceptualized, illustrated, and animated Snapchat advertisements for the Summer Drop event. I also storyboarded and art directed a Snapchat lens that was distributed nationally.

Hollister launched its Summer Drop campaign in June 2017 by hosting free concerts as the sun set in different cities across the country. They were hosted by influencers, and were live-streamed on Facebook.

I created the Summer Drop logo and set the graphic and color direction that was used to guide the design of the Hollister omni-channel experience. I conceptualized, illustrated, and animated Snapchat advertisements for the Summer Drop event. I also storyboarded and art directed a Snapchat lens that was distributed nationally.

Hollister launched its Summer Drop campaign in June 2017 by hosting free concerts as the sun set in different cities across the country. They were hosted by influencers, and were live-streamed on Facebook.

I created the Summer Drop logo and set the graphic and color direction that was used to guide the design of the Hollister omni-channel experience. I conceptualized, illustrated, and animated Snapchat advertisements for the Summer Drop event. I also storyboarded and art directed a Snapchat lens that was distributed nationally.

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