Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015
Company: Hollister
Role: graphic art direction & design, illustration
Year: 2015
Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015
American Eagle X Nomad
brand concept
Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015
American Eagle X Nomad
brand concept
Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015
Nomad – Everywhere / Nowhere.
Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide.
I conceived the sub-brand Nomad, a new storytelling point of view within AE’s men’s business, in 2015. It was inspired by the idea of a modern-day Jack Kerouac who was into surfing, skateboarding, and exploring America. I conceptualized product, created logos and graphic tees, and designed a lookbook to illustrate the brand’s voice.
Nomad – Everywhere / Nowhere.
Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide.
I conceived the sub-brand Nomad, a new storytelling point of view within AE’s men’s business, in 2015. It was inspired by the idea of a modern-day Jack Kerouac who was into surfing, skateboarding, and exploring America. I conceptualized product, created logos and graphic tees, and designed a lookbook to illustrate the brand’s voice.
Nomad – Everywhere / Nowhere.
Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide.
I conceived the sub-brand Nomad, a new storytelling point of view within AE’s men’s business, in 2015. It was inspired by the idea of a modern-day Jack Kerouac who was into surfing, skateboarding, and exploring America. I conceptualized product, created logos and graphic tees, and designed a lookbook to illustrate the brand’s voice.
Nomad – Everywhere / Nowhere.
Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide.
I conceived the sub-brand Nomad, a new storytelling point of view within AE’s men’s business, in 2015. It was inspired by the idea of a modern-day Jack Kerouac who was into surfing, skateboarding, and exploring America. I conceptualized product, created logos and graphic tees, and designed a lookbook to illustrate the brand’s voice.