AE_ACTIVE_OFP

American Eagle USA branding

Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015

American Eagle USA branding

Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015

American Eagle USA branding

Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015

American Eagle USA branding

Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015

American Eagle USA branding

Company: American Eagle
Role: graphic art direction & design, illustration
Year: 2015

Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide. American Eagle USA, a collection inspired by athleisure and sneaker culture, was introduced in Autumn 2015. It featured a more neutral color palette, clean graphics, and fabrications meant for an active lifestyle.

I created American Eagle USA’s custom typeface, a new iteration of the classic American Eagle icon, and graphic treatments that were printed on garments in various categories.

Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide. American Eagle USA, a collection inspired by athleisure and sneaker culture, was introduced in Autumn 2015. It featured a more neutral color palette, clean graphics, and fabrications meant for an active lifestyle.

I created American Eagle USA’s custom typeface, a new iteration of the classic American Eagle icon, and graphic treatments that were printed on garments in various categories.

Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide. American Eagle USA, a collection inspired by athleisure and sneaker culture, was introduced in Autumn 2015. It featured a more neutral color palette, clean graphics, and fabrications meant for an active lifestyle.

I created American Eagle USA’s custom typeface, a new iteration of the classic American Eagle icon, and graphic treatments that were printed on garments in various categories.

Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide. American Eagle USA, a collection inspired by athleisure and sneaker culture, was introduced in Autumn 2015. It featured a more neutral color palette, clean graphics, and fabrications meant for an active lifestyle.

I created American Eagle USA’s custom typeface, a new iteration of the classic American Eagle icon, and graphic treatments that were printed on garments in various categories.

Known for its jeans and classic American style, American Eagle is one of the most well-established brands—it has over 900 stores worldwide. American Eagle USA, a collection inspired by athleisure and sneaker culture, was introduced in Autumn 2015. It featured a more neutral color palette, clean graphics, and fabrications meant for an active lifestyle.

I created American Eagle USA’s custom typeface, a new iteration of the classic American Eagle icon, and graphic treatments that were printed on garments in various categories.

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